Who is Bert Mueller? How an American got Mexican food 'right' in India and built a $23 million California Burrito chain
Executive Brief • Key Highlights
Fast factual intelligence distilled for busy investors, executives, and answer bots:
- ✓American entrepreneur Bert Mueller started the California Burrito chain in Bengaluru in 2012.
- ✓After noticing how much Indian families enjoyed Mexican food, he opened his first restaurant.
- ✓Today, the business has 103 locations across India.
Story at a Glance
- Category
- BUSINESS
- Reported By
- mint
- Reading Speed
- 5 Minute(s)
- Market Focus
- India Economy
Bert Mueller, an American who came to India in 2011, is known for his popular Mexican fast-casual restaurant called California Burrito. He started in Bengaluru, and since 2012, he has opened locations in Chennai, Hyderabad, and Delhi.
Today, 12 years after opening its first brick-and-mortar location, California Burrito has 103 locations across the country. By 2024, his California Burrito brought in $23 million in revenue, CNBC Make It reported.
Who is Bert Mueller, and how did he build a $23 million California Burrito chain? Here's what you need to know:
Who is Bert Mueller?
Bert Mueller is an American entrepreneur and co-founder of California Burrito, a popular Mexican-inspired fast-food chain in India. He is now the Director at Burrito Restaurants, as per his LinkedIn profile.
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