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•5 min read•
✦Reported by The Economic Times

Texas Senate race sets record with $573 million in political ad spending

Texas Senate race sets record with $573 million in political ad spending
Source: The Economic Times

Executive Brief • Key Highlights

Fast factual intelligence distilled for busy investors, executives, and answer bots:

  • ✓The Texas Senate race reached a record $573 million in political ad spending ahead of the November 3 elections.
  • ✓Democrat James Talarico currently leads Republican Ken Paxton in the polls.
  • ✓While Democrats started with more ads, Republican groups later surged, spending heavily to support Paxton in this historic, expensive contest.

Story at a Glance

Category
BUSINESS
Reported By
The Economic Times
Reading Speed
5 Minute(s)
Market Focus
India Economy

Synopsis

The Texas Senate race has become the most expensive non-presidential contest with advertising costs exceeding $573 million. Democrat James Talarico currently leads Republican Ken Paxton in the polls ahead of the November 3 elections. While Republican spending has surged in recent weeks, Democratic groups initially dominated with their advertising efforts. Outside funding has heavily favored Paxton, with significant contributions coming from aligned groups.

The Texas Senate contest has become the most expensive non-presidential race in US electoral history, with political advertising spending and reservations touching a record $573 million, according to advertising intelligence firm AdImpact.

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The Economic Times

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