Global FMCG majors bet big on India as sales outshine China, Europe
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- ✓Global FMCG majors are betting big on India as sales outshine China and Europe.
- ✓Unilever CEO Fernando Fernandez said, "I am absolutely convinced that India will be for Unilever in the next decade what China has been for some of our competitors." Many firms now see huge growth potential here.
Story at a Glance
- Category
- BUSINESS
- Reported By
- Livemint
- Reading Speed
- 5 Minute(s)
- Market Focus
- India Economy
This comes at a time when India is grappling with elevated retail inflation. The country’s headline inflation rose to 5.54% in September—a 22-month high—up from 4.82% in August. Inflation in the world’s fastest-growing economy has now climbed for 11 consecutive months. In response, the Reserve Bank of India raised its key interest rate in October for the first time since 2023 to curb price pressures sparked by surging fuel costs amid the US-Iran war.
Experts believe India's vast, untapped market puts it in a unique position. “Unlike mature markets, where growth is often driven by market-share gains and pricing, India still offers significant opportunities to expand the underlying consumer base,” said Naveen Malpani, partner and consumer industry leader, Grant Thornton Bharat.
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