ETMarkets Management Talk | Northern Arc sees D2C lending contributing over 75% of its loan book in the next few years
Executive Brief • Key Highlights
Fast factual intelligence distilled for busy investors, executives, and answer bots:
- ✓Northern Arc Capital plans to grow its direct-to-customer lending to over 75% of its total loan book in the coming years.
- ✓The company’s current D2C assets have crossed Rs 12,500 crore.
- ✓CEO Ashish Mehrotra said, "One data point is an observation, two establish a trend, but three reveal a trajectory."
Story at a Glance
- Category
- Indian Markets
- Reported By
- Economic Times
- Reading Speed
- 11 Minute(s)
- Market Focus
- India Economy
Northern Arc Capital is sharpening its focus on direct-to-customer (D2C) lending as it looks to build a larger, more profitable and diversified lending franchise. The company's D2C lending AUM has already crossed Rs 12,500 crore and accounts for 66% of its overall lending book, with secured MSME lending emerging as the anchor business alongside consumer and rural finance.
The company now expects D2C to contribute more than 75% of its lending balance sheet over the next few years. The strategy is aimed not just at growing the loan book, but at improving the quality and productivity of capital while building direct customer relationships and durable franchises.
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Economic Times
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