Tea Board pushes to make tea auctions transparent, competitive
Executive Brief • Key Highlights
Fast factual intelligence distilled for busy investors, executives, and answer bots:
- ✓Tea Board India held a seminar at Kolkata’s Nilhat House on 5 October to make tea auctions more transparent and competitive.
- ✓Officials said they want to use technology to help small growers.
- ✓PK Bhattacharjee said, "Continued cooperation between Tea Board India and industry stakeholders" will help the entire tea sector.
Story at a Glance
- Category
- MARKET
- Reported By
- The Statesman
- Reading Speed
- 2 Minute(s)
- Market Focus
- India Economy
A transparent and efficient auction system is important not only for buyers and sellers but also for providing reliable price benchmarks for green leaf supplied by small growers.
In order to make the country's tea auction system more transparent, efficient and competitive through technology-driven reforms, the Tea Board India (TBI) is stepping up efforts to widen buyer participation, improve price discovery and reduce transaction costs.
The initiative was discussed at a seminar on 'Reforms in the Implementation of Pan-India e-Auction', organised by Tea Board India under the Centre's 'Reform Utsav' initiative at the CTTA Auction Hall, Nilhat House, Kolkata, on 5 October.
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