It's raining cashbacks on Q-comm
Executive Brief • Key Highlights
Fast factual intelligence distilled for busy investors, executives, and answer bots:
- ✓Quick-commerce platforms are offering big cashbacks to attract festive shoppers.
- ✓BigBasket, Zepto, and Flipkart Minutes have started new discount schemes on orders.
- ✓Zepto’s Devendra Meel said, "This festive season, we're expanding our offers across banks, fintech and EMIs, giving users more ways to unlock value." These deals help boost basket sizes.
Story at a Glance
- Category
- BUSINESS
- Reported By
- Financial Express
- Reading Speed
- 1 Minute(s)
- Market Focus
- India Economy
BigBasket, on the other hand, has cashback for new customers with Rs 150 off on orders above Rs 899, and Rs 100 off on orders above Rs 399. The cashback offers will be active along with the regular offers.
Zepto has Rs 50 off on purchases above Rs 699, Rs 100 off on purchases above Rs 1,299, Rs 150 off on purchases above Rs 1,899 and Rs 200 off on purchases above Rs 2,499. Zepto is also focusing on festive offers, particularly across payment and financing options. "This festive season, we're expanding our offers across banks, fintech and EMIs, giving users more ways to unlock value. This year for Dhanteras, we're also bringing dedicated offers on eligible gold and silver coins, along with flexible EMI options for high-value purchases," said Devendra Meel, chief business officer, Zepto.
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Financial Express
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