Israel eyes Indian leisure, corporate travellers

Executive Brief • Key Highlights
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- ✓Israel is stepping up efforts to woo Indian tourists with the planned resumption of Air India’s nonstop flights between Delhi and Tel Aviv from December 1.
- ✓The tourism ministry held roadshows in three cities to attract leisure and corporate travellers.
- ✓Officials said, “The e-visa process is very friendly,” to boost numbers.
Story at a Glance
- Category
- BUSINESS
- Reported By
- Business Line
- Reading Speed
- 2 Minute(s)
- Market Focus
- India Economy
Israel is stepping up efforts to woo Indian tourists with the planned resumption of Air India’s nonstop flights between Delhi and Tel Aviv from December 1.
Over the last week Israel’s tourism ministry held roadshows in Delhi, Mumbai and Bengaluru showcasing its diverse attractions, shared connections with India and clarifying doubts about its visa procedures.
“There are lot of misconceptions about the Israel visa process,” said Galit Hoffman, consul (tourism affairs), Israel's Ministry of Tourism in India. “The e-visa process is very friendly, and applicants just need to follow the instructions and submit required documents strictly,” she added. For applicants with existing US or Schengen visas, the approvals become easier.
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