DMart’s small-town signal: 2 value retail stocks riding India’s next demand wave
Executive Brief • Key Highlights
Fast factual intelligence distilled for busy investors, executives, and answer bots:
- ✓DMart CEO Anshul Asawa said growth in mature stores remained flat while non-metro stores grew.
- ✓Vishal Mega Mart and V-Mart Retail both beat their Q1FY27 same-store sales growth targets.
- ✓These numbers showed that demand in the value-led, non-metro segment remains healthy, even as large metro stores saw slower growth recently.
Story at a Glance
- Category
- MARKET
- Reported By
- Financial Express
- Reading Speed
- 8 Minute(s)
- Market Focus
- India Economy
Early signs are visible. DMart CEO Anshul Asawa said in the June quarter earnings release that growth in their mature stores (older than 2 years) in large metros remained flat while non-metro stores continued to grow. For a retailer known for its scale and value pricing, it can easily pick up signals of where consumer demand is strengthening or slowing before it shows up clearly in the broader numbers.
It puts retailers with a deeper presence in smaller towns in focus. Vishal Mega Mart and V-Mart Retail both delivered strong Q1FY27 numbers, but the similarities largely end there.
Same Opportunity, Different Growth Paths
Vishal Mega Mart has 75% of its stores in Tier-2 and Tier-3 cities, while V-Mart has nearly 80% across Tier-2, Tier-3, and Tier-4 cities. Both retailers beat their FY27 same-store sales growth guidance in the June quarter.
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