AI courses bank on economics of fear
Executive Brief • Key Highlights
Fast factual intelligence distilled for busy investors, executives, and answer bots:
- ✓Social media is flooded with mentors promising AI mastery to anxious students and professionals.
- ✓While IITs and AICTE offer legitimate degrees, many private courses sell fear to make money.
- ✓These expensive certificates often lack real value, unlike the government’s free YUVA AI for ALL programme which teaches basic AI literacy.
Story at a Glance
- Category
- BUSINESS
- Reported By
- The Statesman
- Reading Speed
- 5 Minute(s)
- Market Focus
- India Economy
Scroll through any social media feed or You Tube reel today and a familiar figure appears between the cricket reels and the travel vlogs. He is a confident young mentor with a glowing laptop and a promise: "Learn AI in weeks. Become future-proof." The vocabulary ke eps changing , from promp t engineering to generative mastery to AI-powered income. The pitch itself is old. It is the coaching-class pitch, repackaged for an anxious age. Anxiety is the real product on sale. The buyer is rarely a curious tinkerer.
He is a final-year student who suspects his degree is already obsolete. She is a mid-career professional who has watched a colleague's job vanish. He is a graduate still unemployed after years of applications. For each of them, the question "Will AI take my job?" has become a private dread, and dread is the easiest thing in the world to monetise. The marketing leans on a convenient confusion. Brochures speak of "industry-recognised" and "globally valued" certificates, words that sound like regulation but mean nothing in law.
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The Statesman
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